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Strategic Planning & Decision-Making

Instantly add expertise to your team. We bring decades of higher education and online learning strategy, business development, and thought leadership experience to the table on day one. Whatever challenges you face, we can help you find creative, innovative, and cost-effective solutions.
The strategic planning and decision-making stage is typically when we commence engagement with our clients. Even if you already have a pretty solid idea of what you want to do and how you want to do it, it is still well worth the time to carefully think everything through and solidify your plans before starting design and production. Nothing creates chaos (and scope/budget-creep) like a moving target. During this stage, we will make sure your objectives are clear and that we have a well-defined path to achieve them.
The strategic planning and decision-making phase can take many forms, but it typically includes most or all of the following:
  • Conducting research on the competitive landscape
  • Identifying best practices and exemplars in your field
  • Comparing and contrasting program design strategies
  • Comparing and contrasting video production strategies
  • Comparing and contrasting product delivery strategies
  • Conducting SWOT analyses
  • Making program design decisions
  • Making video production decisions
  • Making product delivery decisions
  • Creating preliminary curriculum maps
  • Creating budget projections
  • Creating preliminary development timelines and schedules
When it comes to online learning, there are so many possibilities from which to choose. There is simply no substitute for experience when it comes to making important decisions about your project’s scope, budget, and timeline that will enable you to achieve your goals and create a high-quality final product. Building out these foundational components strategically and with foresight is one of our core strengths and is something that we have helped organizations like yours do successfully many times before.

1. Strategic Planning — 2. Design & Production — 3. Product Delivery